In the U.S. alone, private foundations hold more than $1 trillion of assets. So how do we deploy more of this capital to help solve our biggest challenges? And can foundations play a bigger role in catalysing investment from across the broader financial spectrum?

To discuss this, we're delighted to be joined by a true leader in the field: Roy Swan of the Ford Foundation. After a career in Wall Street (latterly with Morgan Stanley's Global Sustainable Finance division), Roy joined Ford to run Mission Investments, a ground-breaking programme that's aiming to invest $1bn in funds seeking attractive social and financial returns. In our interview, Roy explains:

• Why Ford decided to launch Mission
• Its remarkable performance to date
• What they've learned from the programme's first five years
• Why investors' incentives need to change
• The problem with fiduciary duty
• And more

Produced & presented by James Taylor
Editing by Jake Hatt @ Free Bird Film

Watch the videos at www.bridgesfundmanagement.com/2030visions