Erika Neumayer of Rare Dirndl shows us how important it is to have a focus, serve your customers well, and be excellent at what you do.  Erika is proof that it’s possible to be successful with a very niche product-based business that has a limited product line. Erika’s German heritage and her passion for fashion design shine in her unique American-made dirndls. Wearing one of her dresses is guaranteed to make your next Oktoberfest or German festival even more fun!

Get the full show notes for this episode at http://brilliantbusinessmoms.com/episode204