I’m halfway through a big week working with a team—lots of rich convos and aha moments. One theme that popped up today? Naming things. Not just for the sake of it, but naming as a way to clarify, energise, and bring ideas to life.

In this episode, I chat through:

✨ Why I love naming things and how I approach it

🧠 My favourite naming tools: portmanteaus, alliteration, rhyming, clarity

💬 The questions I ask before naming anything

🎯 Why AI can’t (yet) compete with human nuance in naming

🌾 The story behind one of the BEST titles I’ve ever heard: Calm the Pharm

📣 How titles like Roasted by Leanne and The 2-Hour Workshop Blueprint were born

🎤 Why naming is part of the marketing, experience, and expectation-setting all in one

Whether you're naming a podcast, product, or process—this one’s for you.

Oh—and yes, that ding you hear is my air fryer, because podcasting waits for no one.

🛠️ Mentioned concepts:

• Portmanteau (e.g. Friendtor, Zoomtigue)
• Alliteration (e.g. First Time Facilitator)
• Using client language for naming
• Naming trends (e.g. “roast” as a product concept)

💬 Let me know—what’s your favourite name you’ve ever created? Or what’s one you wish you had thought of first?

Thanks for listening and I’ll catch you tomorrow! 🙌

*New* You're invited to join Leanne's free community, Work Fame.

Show notes for every episode at https://podcast.leannehughes.com

P.S. Ready to take things up a level? Here are some ways I can help:

1. Watch My 2025 Speaker Reel: Let's energise your next event.
2. Get My Book: Design your workshops fast using The 2-Hour Workshop Blueprint. 

Let's connect on all the channels:

Leanne Hughes on LinkedIn

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Visit my website: leannehughes.com

Email me: [email protected]

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