GTM Made Simple

207: Could a Freelancer Replace Your Full-Time Staff Member?


Listen Later

If current trends in independent contracting continue, 50% of the workforce will be comprised of freelancers by 2027. Is your company ready for this?

According to the Freelancing America survey, the freelance workforce grew at a rate 3x faster than the U.S. workforce overall since 2014. And can you guess who’s driving that change? That’s right, Millennials.

It’s a modern workforce, and it’s a good one. You can take advantage of this marketplace to make your business more efficient and effective.

My guest on the #FlipMyFunnel podcast today is Susan Marshall. She worked at Adobe, Apple, and Salesforce before becoming the CEO of Torchlight. She’s an expert when it comes to connecting businesses with on-demand marketing professionals.

So how can we take advantage of this evolving workforce?

...more
View all episodesView all episodes
Download on the App Store

GTM Made SimpleBy Sangram Vajre

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

164 ratings