Sandy Gennaro was born and raised in NYC and currently resides in Nashville, TN. Throughout his career as a world class rock and roll drummer, Sandy has toured the globe and recorded with world renowned artists: Cyndi Lauper, Joan Jett and the Blackhearts, Bo Diddley, Johnny Winter, The Monkees, Joe Lynn Turner, Michael Bolton, Benny Mardones, Craaft, The Mamas and Papas and Jon Paris.

Sandy talks about his move from being a rock star drummer to being a rock star speaker, the similarities between the two businesses, and why video is a major asset in his marketing.