Branding Momentum with Veronica Di Polo

209 | What GEO Really Means for Service Pros


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You've probably seen people on TikTok say GEO is the new SEO.

But here's the problem… most of them are mixing up two completely different GEOs.

One is Generative Engine Optimization, how AI engines like ChatGPT decide who to recommend.

The other is geo-positioning, making sure your service and location actually show up together online.

Both matter. And if you don't get this straight, you'll stay invisible in 2025.

In this episode of Branding Momentum, I'm breaking down:

  • The difference between GEO, AEO, and SEO (and why service pros can't ignore them)

  • Why AI doesn't care about your Instagram if your service and city aren't paired clearly

  • A simple real-world example of who AI chooses first… and who gets erased

👉 Hit follow so you don't miss the next breakdown, and if you're ready to stop being invisible to AI and clients, start here.

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Branding Momentum with Veronica Di PoloBy Veronica Di Polo

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