Blossoming Technologist

21. Digital Marketing & Building Your Personal Brand with Lucy Zheng


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Lucy Zheng is a freelance social media marketer, Public Relations Specialist at Baldwin Legacy, and the new Public Relations Specialist for Blossoming Technologist. After graduating from the Thinkful Digital Marketing Immersion Program, Lucy completed a digital marketing internship and now helps companies improve their social media presence through freelancing.

In this conversation, we discuss what digital marketing entails, why it's important for companies, and how to get started. We also cover personal branding: how she rebranded herself, why personal branding is important, and how to create your own personal brand.

Mentioned in This Episode:

  • OhMyZsh: ohmyz.sh
  • HubSpot Digital Marketing Certificate: bit.ly/2ZL4C5O
  • Twitter Flight School: bit.ly/3EAYYSL
  • Facebook Blueprint: bit.ly/3myju0g
  • Google Analytics Academy: bit.ly/3mInPOF
  • Atomic Habits: bit.ly/2Y6ykl8
  • Connect with Lucy:

    • Website: lucyzheng.com
  • LinkedIn: /lucyyzheng
  • Instagram: @luckystar.lucy
  • Follow Blossoming Technologist:

    • Instagram @blossoming_tech
    • Twitter @blossoming_tech
    • LinkedIn /blossoming-technologist
    • Connect with Marisa:

      • Twitter @marisahoenig
      • LinkedIn /marisahoenig
      • Credits:

        • Podcast Production by Marisa Hoenig
      • Social Media Marketing & Episode Cover Art by Lucy Zheng
      • Podcast Logo by Kendal Goodell @goodelldesigns
      • ...more
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        Blossoming TechnologistBy Marisa Hoenig

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