Your host, Devonee Thaxton, talks with Pam Didner who is a fierce B2B marketing consultant, author, podcaster, and speaker. Pam Didner has been in the tech and IT segments for over 20 years with experience in Marketing, Sales Enablement, Strategic Planning, Finance, Product Development and Operations. She is the current President of Portland-based consulting firm, Relentless Pursuit, and has advised organizations across the world including Intel, Southwest Airlines, 3M, Sunstar, Cisco, TE Connectivity, and many more. She is the author of books titled Effective Sales Enablement, Global Content Marketing and The Modern AI Marketer, all available for purchase at Barnes and Noble and Amazon. In this episode, they delve into how Pam isn't interested in being a salesperson herself, but wants to be the woman enabling and supporting other salespeople. It's not about being the one who is centerstage, but being the one to shine the spotlight on others.

To learn more about Pam's work, visit http://www.pamdidner.com/.

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