What if you're a startup business that’s just getting to market and needs to build street cred? What if you’re not Gary Vaynerchuk or Tim Ferriss who’ve dominated Twitter from the beginning? How do you stand out amongst the crowd and get a chance to be heard?
That’s where sales comes in.
Today, I’m sitting down with Kenan Rappuchi, Founder and Chief Revenue Accelerator of Sellerant, a B2B sales accelerator. They partner with tech startups to setup their complete sales toolkit and process, then research, contact and qualify sales leads to create deal pipeline and acquire new customer revenue wins that are critical to survival and progression to growth stage.
In this episode, I quiz Kenan on what to do if you have zero sales experience, where and how to find and connect with your audience, and how to pave a path to revenue. If you’re a startup selling technology products or services, social media and ads won’t create growth quickly enough. You must deeply understand your customers and their business problems, then reach out to them directly and at high volume to build relationships that ultimately create qualified sales opportunities.
Kenan can be reached at [email protected] or sellerant.com.
I hope you get some tangible value, and most importantly, tactics you can start working on today, from this episode.
Enjoy.