This episode honors an important mentor in Pete’s life, Dan Kennedy. Pete goes deep and shares 6 lessons he learned from Dan on mindset, money, business, and marketing. These lessons continue to shape Pete’s philosophy on business, and he tells you why (and what Tim Ferriss took from DK).

THE 6 LESSONS

2:00 - Lesson 1: Money isn't zero sum

4:13 - Lesson 2: Everybody is going to spend their money on something

6:01 - Lesson 3: The need for fairness

7:51 - Lesson 4: Do it your way

9:05 - Lesson 5: Price yourself as the expert

10:35 - Lesson 6: Get ruthless on your time

ABOUT FIT PRO MENTOR

The Fit Pro Mentor podcast is a business and self-development show specifically for Fitness Professionals. Pete Tansley has been in the fitness industry since 2000 and brings a wealth of experience. 

On each episode of the Fit Pro Mentor Podcast, you'll learn how to: 

• Attract an endless amount of fitness clients every single week (WITHOUT spending a fortune on Facebook ads and without social media taking over your life.)
• Apply the Fitness Business Formula™ to your business so that you can build and grow a healthy, sustainable fitness business.
• Convert leads the right way so that you can sell high-ticket programs and sell in a simple and ethical way. 
• Have more IMPACT with your clients in a leveraged way (so you can move away FROM trading hours for dollars.)

Learn more at http://petetansley.com. 

CREDITS

Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.