When Morgan Hutchinson had her first child, she realized no one in the online retail market was catering to that fashionable mom who wanted to wear her favorite brands through every stage of motherhood. She wanted on trend machine washable clothing with easy access for nursing and more forgiving silhouettes. When she couldn't find it herself, she decided to curate it on her own and become the go-to style resource for pregnant women and new moms. Buru, a multi-brand ecommerce site dedicated to elevated style for moms was born.

Today, BURU carries high-end designers like Ulla Johnson, Rebecca Minkoff and Rachel Comey along with Morgan's own line, BURU White Label.

In this episode, Morgan reveals her top networking tips, the importance of having an authentic brand and what she does to differentiate Buru from other women's e-commerce sites.