Summary

In this conversation, Bob Witkow shares his journey as a founder in the medical technology space, particularly focusing on his company Emet Surgical. He discusses his transition from a successful sales manager to a startup founder, the challenges and pivots faced in developing their product, and the importance of asking questions in the innovation process. Bob emphasizes the significance of building a strong advisory board, the unique approach to their software solution, and the impact of their technology on surgical precision. He also reflects on the personal motivations driving his work, including his experiences with cancer, and shares insights on company building, hiring, and navigating international markets.

Chapters

00:00 Introduction to Bob Witkow and Denver's Ecosystem

02:51 The Origin Story of A Med Surgical

06:02 The Pivot from Hardware to Software

09:10 Building the Software Solution

12:09 The Enhanced Surgical Precision System

15:04 Challenges and Innovations in Surgery

17:54 Company Building Philosophy and Strategies

20:51 Recent Wins and Future Goals

23:44 Hiring and Team Dynamics

26:47 International Market Insights

29:35 Personal Peaks and Motivations