The Credibility Minute

21 - Why solo podcasts need collaborative language


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Humans are wired for collaboration. We focus on social tasks for learning. A study comparing toddlers to non-human primates confirms that our brains engage more deeply when we collaborate.

Solo podcasters often make the mistake of talking at their audience. You can fix this by using language that creates a shared mental space. Phrases like "you know that feeling when" invite the listener to retrieve their own experience. This concept is called joint attention. It allows your listener to co-create meaning with you rather than just receiving information.

In this micro-episode:

  1. The evolutionary basis for collaborative learning
  2. How to turn a monologue into a shared mental space
  3. Using "joint attention" to increase listener retention

Resources:

Joint attention: https://www.eva.mpg.de/documents/Wiley-Blackwell/Tomasello_Cooperation_ChildDevPerspec_2007_1554866.pdf

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The Credibility MinuteBy Jen deHaan