How do we animate goodwill that would further potentialise a civilisational enterprise of transcending the form of life of the consumer? We explore the turns we take in roles when receptive to giving ourselves more credit than the want we otherwise are..

#211: Goodwill of roles

We are consumers of life not its co-creators, so we are just givens. We are given credit for our wants and thats it. We consume our time as an economic good to no end. To see beyond the consumer is to see potential for change that would not just add value to the buyers journey called life, but unmarket it.

Society & Culture

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#211: Goodwill of roles

#211: Goodwill of roles