• But is it really?

Apple has done something almost unprecedented: In a letter to investors, CEO Tim Cook announced Apple is revising its guidance for Q1 2019, lowering revenue projections from the previously stated 89 to 93 billion, down to 84 billion.

That’s an 8% difference, which translates into 5-9 billion dollars. Billion with a b.

Yeah. F*g ouch.

So, what's going on?

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LINKS:

• Tim Cook's Letter
• Steve Jobs' Letter
• John Gruber's take
• Carolina Milanesi's take

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