Why are so many of us allergic to the word innovation, solving the wrong problems, and experiencing idea-fatigue? Because, as Stephen Shapiro brilliantly shares in his new book, Invisible Solutions: 25 Lenses that Reframe and Help Solve Difficult Business Problems, what we’re really aiming for is relevance.

How can you apply the 5D’s of disruption to solve difficult problems? We dive into that and so much more during this conversation—one I can’t wait to listen back to at least twice more to absorb all the powerful pivot-related concepts! I’ll tell you one thing: you’ll never brainstorm the same way again . . .

Check out full show notes from this episode with links to resources mentioned at http://pivotmethod.com/215

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