Mindy Jones Nevarez with the Amy Jones Group at Keller Williams Integrity First Realty joins us to share some great branding secrets. Mindy says we agents need to be the hyper-local expert in their areas. Make people aware of who you are and how you can help. She advises to always be consistent with your branding. Mindy helps agents on her team understand how to use a content calendar to help stay focused on sharing value.