Lodging Leaders

217 | Rainy Days Ahead: Hotels advised to prepare for a downturn


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Many hotel-business experts believe an industry downturn is at hand.
Some say it will happen as soon as next year. Others expect business to slow in 2021.
So, is the forecasted slowdown based on fact, an economic algorithm, or is it more of a gut feeling?
In this episode of Lodging Leaders we try to answer this question. We also find out what hotel owners should be doing today to prepare for a slowing of business tomorrow.
We talk to Mark Woodworth and Robert Mandelbaum, analysts with CBRE Hotels Americas Research; Paul Breslin of consulting firm Horwath HTL; and Susan Barry of Hive Marketing, who offers tips on how to get your hotel recession ready.
Resources and Links

Paul Breslin with Horwath HTL
Mark Woodworth and Robert Mandelbaum with CBRE Hotels Americas Research
Susan Barry, founder and CEO of Hive Marketing

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Lodging LeadersBy Jon Albano and Judy Maxwell

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