In this conversation, Catherine Martin and Chelsea Silveira Burgos discuss the importance of efficiency in ABA practices, emphasizing the need for individualized data collection and streamlined processes. They explore the intersection of clinical and operational needs, highlighting how effective communication and technology can enhance practice efficiency and reduce clinician burnout. Chelsea shares her experiences in navigating insurance challenges and the significance of asking the right questions to optimize practice. The discussion concludes with insights on the future of ABA and the importance of balancing clinical and operational demands.