<p>Mario Pieper, CDO at BSH Group, delves into digital transformation and its impact on the home appliance industry. Pieper explains how to uncover customer needs and turn ideas into feasible projects. Furthermore, he highlights the importance of effective leaders and an innovation culture in digital transformation journeys.</p>

Mario Pieper, CDO at BSH Group, delves into digital transformation and its impact on the home appliance industry. Pieper explains how to uncover customer needs and turn ideas into feasible projects. Furthermore, he highlights the importance of effective leaders and an innovation culture in digital transformation journeys.

22. Product Development and Digital Transformation in the Home Appliance Industry

The Innovation Roundtable® Insights Podcast features interviews with leading corporate executives and professors in the innovation landscape. Our aim is to delve deep into innovation issues, ask the hard questions and illuminate perspective in key areas, such as innovation culture, emerging tech, digital transformation, and more.

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22. Product Development and Digital Transformation in the Home Appliance Industry

22. Product Development and Digital Transformation in the Home Appliance Industry