Passion To Legacy

22: Sports Marketing & Athlete Partnerships with Troy Witt


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Have you ever had an “aha” moment? My guest, Troy Witt, said several things in this interview that changed the way I now view some things. Troy is the Director of Marketing and Influencer Partnerships at PLB Sports and Entertainment. He is very passionate about sponsorships and endorsements, creating marketing, and helping current students fulfill their professional goals. In this episode, Troy and I dive into the importance of networking and what it is like to work for such a small but mighty team of professionals. Let’s dive in!

 

In this episode, we cover:

  • The importance of building personal connections
  • The difference between working for a sports organization and a sports agency
  • The difference between working in sales vs marketing

 

Check out the episode show notes for links and resources mentioned in today's episode.

 

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Passion To LegacyBy Emma Vertolli