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220. Tawanda Carlton, Brand Savor, on Gen Z in PR
Do GenZ and hustle culture in PR mix?
Tawanda Carlton is Chief Operations Officer and CoFounder of BrandSavor Media + Marketing, based in Atlanta, GA. As an “old-school” millennial, she’s built her career on persistence, long hours, and relentless relationship-building. Today she sees a new generation of professionals approaching PR with a different mindset—sometimes brilliantly, but often missing the mark.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Tawanda Carlton:
Instagram - https://www.instagram.com/tawandapr/
LinkedIn - https://www.linkedin.com/in/tawanda-carlton-a60bb016/
Brand Savor:
Website - https://brandsavor.co
Instagram - https://www.instagram.com/brandsavorco/
LinkedIn - https://www.linkedin.com/company/brandsavorcomms/
The PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?
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By Jody Fisher
5
1919 ratings
Do GenZ and hustle culture in PR mix?
Tawanda Carlton is Chief Operations Officer and CoFounder of BrandSavor Media + Marketing, based in Atlanta, GA. As an “old-school” millennial, she’s built her career on persistence, long hours, and relentless relationship-building. Today she sees a new generation of professionals approaching PR with a different mindset—sometimes brilliantly, but often missing the mark.
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host Jody Fisher is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Tawanda Carlton:
Instagram - https://www.instagram.com/tawandapr/
LinkedIn - https://www.linkedin.com/in/tawanda-carlton-a60bb016/
Brand Savor:
Website - https://brandsavor.co
Instagram - https://www.instagram.com/brandsavorco/
LinkedIn - https://www.linkedin.com/company/brandsavorcomms/
The PR Podcast: Facebook - https://www.facebook.com/ThePRPodcast/Twitter - https://x.com/ThePRPodcast1Instagram - https://www.instagram.com/theprpodcast_/TikTok - https://www.tiktok.com/@theprpodcast?