I know that creating content for your business is time-consuming. Maybe sitting down to create your next blog post or podcast episode is one big brain block for you because you don't know what to talk about. And so you don't.

Besides, you get plenty of clients from networking and referrals. You "don't need" content anyway.

Think again. Eventually, those referral and networking sources will dry up because you'll get busier and either slow down networking or have looser connections who need more than someone's word to make a decision to book a discovery call with you.

You need content.

This week on the podcast, I'm sharing some of the benefits of creating content for your audience and potential clients. Having regular, consistent content can truly change your business for the better.

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