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2/21/12 Battle Against Cryptic Web Content w/ Chris Williams
Chris Williams, @blueferret, Professional Copywriter, Advocates Writing Web Content In A Language People Actually Understand
Chris says, "When asked to address the Global Product Management Talk community, I thought, 'Great idea!' Every stage of the product lifecycle needs content. If content in one stage confuses management (or worse, customers), you've got extra problems. Luckily for all of us, the alternative is easy: Make sure your content is jargon-free & easy to understand. I'm happy to share my thoughts on how to do this!”
Background resources: http://bit.ly/yt1D0R
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Please visit our sponsor: http://www.AIPMM.comThe Association of International Product Marketing and Management
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By ProdMgmtTalk
3.7
1313 ratings
Chris Williams, @blueferret, Professional Copywriter, Advocates Writing Web Content In A Language People Actually Understand
Chris says, "When asked to address the Global Product Management Talk community, I thought, 'Great idea!' Every stage of the product lifecycle needs content. If content in one stage confuses management (or worse, customers), you've got extra problems. Luckily for all of us, the alternative is easy: Make sure your content is jargon-free & easy to understand. I'm happy to share my thoughts on how to do this!”
Background resources: http://bit.ly/yt1D0R
Follow Us!
Please visit our sponsor: http://www.AIPMM.comThe Association of International Product Marketing and Management