Devchat.tv Episode Roundup

224 FS Building an Agency with Drew McLellan

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0:45: Introductions

  • Freelance Remote Conf
  • Drew McLellan
  • Agency Management Institute

    • 2:40: Building an Agency

    • Adding employees
    • Traditional vs 1099 model

      • 7:30: Where you’re spending your time

      • Running the business vs. doing your craft
      • Risks of agency vs. risks of freelancing
      • Mistakes agency-owners make

        • 11:00: Financial metrics

        • 55% salaries, 25% overhead, 20% profit
        • Smart hiring

          • 18:40: Freelancing is a people business

          19:30: Agencies must embrace all things digital

          • SEO
          • SEM
          • WordPress
          • Art vs data and ROI

            • 23:15: The future of agencies

            • Demonstrable ROI
            • Pricing and value

              • 27:00: Bringing on a partner

              • Skill sets
              • Types of leadership

                • 33:40: Where to begin

                • Marketing
                • Time investment

                  • 37:20: Having a vision: What is your best life?

                  • The Reporter
                    • The 12-Week Year
                    • Being intentional
                      • Picks:

                      Drip (Philip)

                      Course on Drip (Philip)

                      Having a vision for your business (Reuven)

                      Dev Shop Marketing Briefing (Reuven)

                      12 Week Year (Charles)

                      A Conversation of Character (Charles)

                      Who (Charles)

                      The Radical Leap (Drew)

                      Traction (Drew)

                      Entrepreneurial Operating System (Drew)

                      Wunderlist (Drew)

                      Agency Management Institute

                      ...more
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                      Devchat.tv Episode RoundupBy Devchat.tv