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#225: Owning Your Exit (Part 2): How Saud Pivoted PolicyMedical, Grew Exponentially and Sold to Private Equity
This is Part 2 of a 2-part series with Saud Juman, who last week shared his sensational journey on becoming intentional. This week, we talk brass tacks about pivoting his business model, exponentially growing into a multi-national company and his eventual exit to private equity—all while staying true to his original vision and ‘why’.
What You Will Learn In Today's Podcast Interview
What forced Saud to pivot PolicyMedical's business model and why those changes enabled exponential growth.
How to identify the real problem your clients are trying to solve.
Why finding and catering to the right clients and customers is important.
How to involve your clients in your marketing and service offering development.
How to turn your company into a revenue-generating engine.
The cost of complacency as an entrepreneur and the impact it has on the business.
Why hospitals in the US sign up with accreditation agencies, what is involved and how it impacts business.
The impact meditation has on focus and staying true to your ‘why’.
Why mentors matter, Saud’s formula for finding mentors and what makes a good mentee.
The value in face-to-face contact as a vendor and what questions to ask to strengthen your ties.
How to turn clients into raving fans that will go to bat for your company.
Why your exit number can be a date and not a dollar value.
How to use your personal ‘why’ when vetting potential buyers.
Are You Growing The Value of Your Business
Take The 2-Minute Assessment To Get Your Intentional Growth Score™ And 1-Page Vision Board.
Podcast Summary:
In the second half of this two-part interview, we’re going to cover how Saud started PolicyMedical, pivoted the business after it hit a wall, and what he did to explode their growth. Saud grew PolicyMedical into a multi-national business that developed numerous hospital data management systems trusted by over 3,000 healthcare organizations. He shares the tactical strategies implemented to enable this exponential growth while also staying true to his ‘why’ and the impact he wanted to have on the world. Saud gives expert advice about turning customers into raving fans that generate value for your company that you didn’t pay for by addressing the cost of complacency (or 'what happens when you stop paying attention to what your customers really need').His own journey to learn what his clients wanted involved a huge road trip, at the advice of his mentor, that ended up accelerating his growth in ways marketing hadn’t.He also gives some great advice about finding a mentor and what it means to be a good mentee.Saud’s episode is a lesson in intentionality and how planning can help keep your focus on the big picture while allowing your business to be flexible to changes that happen without warning. Knowing who you are, what you want, and what strategies you need to employ to get you there is essential for success.
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By Arkona - Intentional GrowthThis is Part 2 of a 2-part series with Saud Juman, who last week shared his sensational journey on becoming intentional. This week, we talk brass tacks about pivoting his business model, exponentially growing into a multi-national company and his eventual exit to private equity—all while staying true to his original vision and ‘why’.
What You Will Learn In Today's Podcast Interview
What forced Saud to pivot PolicyMedical's business model and why those changes enabled exponential growth.
How to identify the real problem your clients are trying to solve.
Why finding and catering to the right clients and customers is important.
How to involve your clients in your marketing and service offering development.
How to turn your company into a revenue-generating engine.
The cost of complacency as an entrepreneur and the impact it has on the business.
Why hospitals in the US sign up with accreditation agencies, what is involved and how it impacts business.
The impact meditation has on focus and staying true to your ‘why’.
Why mentors matter, Saud’s formula for finding mentors and what makes a good mentee.
The value in face-to-face contact as a vendor and what questions to ask to strengthen your ties.
How to turn clients into raving fans that will go to bat for your company.
Why your exit number can be a date and not a dollar value.
How to use your personal ‘why’ when vetting potential buyers.
Are You Growing The Value of Your Business
Take The 2-Minute Assessment To Get Your Intentional Growth Score™ And 1-Page Vision Board.
Podcast Summary:
In the second half of this two-part interview, we’re going to cover how Saud started PolicyMedical, pivoted the business after it hit a wall, and what he did to explode their growth. Saud grew PolicyMedical into a multi-national business that developed numerous hospital data management systems trusted by over 3,000 healthcare organizations. He shares the tactical strategies implemented to enable this exponential growth while also staying true to his ‘why’ and the impact he wanted to have on the world. Saud gives expert advice about turning customers into raving fans that generate value for your company that you didn’t pay for by addressing the cost of complacency (or 'what happens when you stop paying attention to what your customers really need').His own journey to learn what his clients wanted involved a huge road trip, at the advice of his mentor, that ended up accelerating his growth in ways marketing hadn’t.He also gives some great advice about finding a mentor and what it means to be a good mentee.Saud’s episode is a lesson in intentionality and how planning can help keep your focus on the big picture while allowing your business to be flexible to changes that happen without warning. Knowing who you are, what you want, and what strategies you need to employ to get you there is essential for success.