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227: Dave Heath- "We’re trying to do for socks what Starbucks did for coffee."
### Summary:
In Episode #227 Ari and Nick welcome Dave Heath from [Bombas Socks](http://www.bombas.com/) onto the Less Doing Podcast. Growing up, Dave was always irritated by the toe seam in his socks. As he got older and became more interested in fashion, he discovered there was no _affordable_, high-quality sock in the marketplace, so he filled the niche with [Bombas Socks](http://www.bombas.com/). Listen to learn how Dave made the most of a small window of opportunity, and how the lessons from his exp
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By Ari Meisel### Summary:
In Episode #227 Ari and Nick welcome Dave Heath from [Bombas Socks](http://www.bombas.com/) onto the Less Doing Podcast. Growing up, Dave was always irritated by the toe seam in his socks. As he got older and became more interested in fashion, he discovered there was no _affordable_, high-quality sock in the marketplace, so he filled the niche with [Bombas Socks](http://www.bombas.com/). Listen to learn how Dave made the most of a small window of opportunity, and how the lessons from his exp