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Hey! Welcome, listeners, to another episode of Step Up! where we talk about the digital agency business, digital marketing. We talk today to Robbie Kellman Baxter. Now, what’s interesting, she got a book out called The Membership Economy and this is advanced membership strategies that really center around the fact that we’re moving into this economy where we start to see that this membership model putting people on recurring subscriptions is becoming more and more important because it’s just simple. It makes just retention and pricing and culture creation, all these things a lot easier. So we’re going to go through that today and more with Robbie. Again, this episode is brought to you by AgencyBloom. AgencyBloom.com for all your wholesale digital marketing needs.
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Hey! Welcome, listeners, to another episode of Step Up! where we talk about the digital agency business, digital marketing. We talk today to Robbie Kellman Baxter. Now, what’s interesting, she got a book out called The Membership Economy and this is advanced membership strategies that really center around the fact that we’re moving into this economy where we start to see that this membership model putting people on recurring subscriptions is becoming more and more important because it’s just simple. It makes just retention and pricing and culture creation, all these things a lot easier. So we’re going to go through that today and more with Robbie. Again, this episode is brought to you by AgencyBloom. AgencyBloom.com for all your wholesale digital marketing needs.