The Book People

23. How Did Newslaundry Build A Successful Subscription Model? With Chitranshu Tewari, Product Director at Newslaundry


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Aishwarya speaks with Chitranshu Tewari about news media in India, and why subscription models bring much-needed disruption to the business of journalism.


How does the subscription model work for Newslaundry? How do you convince society to pay for their news instead of consuming it for free? What are the trends that shape the industry - for better or for worse?


Chitranshu Tewari started his career mobilising people on issues ranging from climate justice to sustainable development, for which he was awarded multiple international awards. For the past six years, he has been with Newslaundry as their Product and Revenue Director, successfully building a robust subscription news product. Find him on LinkedIn: https://www.linkedin.com/in/chitranshutewari/


Aishwarya Javalgekar is a writer, book editor and podcast producer. As the Head of Originals she specializes in creating stellar content across formats - books, podcasts, newsletters, etc. She is a member of WICCI - Print Media and previous experience in  Zubaan Books and Simon and Schuster Canada. 

LinkedIn: https://www.linkedin.com/in/aishwaryajavalgekar/ 

Email: [email protected]

Topmate: https://topmate.io/aishwaryajavalgekar 

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Produced by Aishwarya Javalgekar
Edited by Kshitij Jadhav


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