Skift Meetings Podcast

#23 Leanne Calderwood: The Power of Personal Branding

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Leanne Calderwood, Personal Branding and LinkedIn Trainer

 

In this episode EventMB's editor-in-chief, Miguel Neves, and guest Leanne Calderwood discuss: 

  • How our personal brands become part of what our clients experience
  • Why you should always tie your personal branding efforts to professionals goals
  • Why investing in one main platform for personal branding is the way to go
  • Why LinkedIn is the ideal place advocate and share our thought leadership
  • What are the content styles that work best right now on LinkedIn
  • Why the industry needs innovation and why simple returning to normal is not the best possible outcome of the pandemic
    • ...more
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