The Blooming Solopreneur

#23: Start Small, Serve Big: Why In-Person Services Are the Smartest Way to Begin

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In this episode, Betsy shares why she believes that personal, in-person service businesses are the ideal starting point for midlife women ready to dip their toes into entrepreneurship. Drawing from her own experience starting Serene & Green—a gravesite care business launched with just the tools in her garage—Betsy walks through the four big reasons service-based businesses offer flexibility, low startup costs, and meaningful human connection.

If you’ve been overthinking your business idea or worrying that AI will replace your opportunities, this episode will remind you that your hands, heart, and creativity are your greatest assets.

What You’ll Learn

  • Why service-based businesses are the fastest and most flexible way to start
  • How low overhead and minimal tools can make your first steps risk-free
  • The hidden power of direct customer relationships (and how they grow your business naturally)
  • Ways to build flexibility and freedom into your work schedule
  • Ten reflection questions to help you brainstorm your perfect service idea

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    🌟🌟🌟🌟🌟 LINKS + MENTIONS:

    Serene & Green
    https://www.sereneandgreen.com/

    🌟 Grab my freebie:
    “Ignite Your Spark: 5 Questions to Guide Your Side Hustle Journey”
    https://www.betsyblockblooms.com/spark

    📩 Connect with Betsy
    [email protected]

    💻 Website
    https://www.betsyblockblooms.com/

    👉 Instagram
    https://www.instagram.com/betsyblockblooms/

     

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    The Blooming SolopreneurBy Betsy Block