When you’re listening to this episode, I’m in Patagonia, Argentina, on a work retreat, fully focused on photography.
I recorded this from Belgium, but my mind is already there.

In this episode, I talk about a word that keeps returning in my work, my conversations, and my reflections: obsession.

Not obsession as burnout. Not hustle.
But the kind of deep, conscious commitment that allows you to truly grow as a photographer.

I share why I believe obsession will become one of the most important forces in the creative industry in 2026 and why mediocrity is no longer safe. We talk about visual language, depth over volume, commitment over motivation, and what it really takes to create work that can’t be copied by people or machines.

This episode is an invitation to look honestly at how deeply you’re engaged with your craft and whether you’re willing to go all in on the things that actually matter.

At the end, I share more about a free webinar where I break down five patterns I see consistently in photographers who grow in a sustainable, meaningful way. You can register here for free