Right now we are all filled with the spirit of the season, or as a lot of people like to say, “The Reason for the Season.” But the reason goes beyond the season, and our next guest on the BrandBuilders Podcast is living that every day with his nonprofit for children with incarcerated parents.

Cyril Prabhu started Proverbs 22:6 because he saw that prison was breaking families – not just breaking them up, but breaking them. And that children of incarcerated parents had a more than 80% chance of someday being incarcerated themselves. And that the way to break that cycle was through reconciliation of parent and child – and that’s what he set out to do. His own story is incredible, too – and we’re excited that he’s joining us to tell us all about who he is and what he does.