So you think it's time to bring in marketing support for your business? If you're finding yourself strapped for time or simply pushing your marketing to the back burner, you're probably right. But who you hire and how you structure the position in your business is going to have a big impact in your (and your new marketing pro's) success.

It's not about finding the biggest name or the biggest agency in marketing; it's about finding a good fit for your needs.

This week on the podcast, I'm sharing some of the most important things to consider when you're talking to marketing professionals about their services and determining if they're a good fit for you (and vice versa).

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