Corporate breakup coach Nadja Fromm turned 20 years of marketing executive experience into a thriving business—and she's sharing the exact playbook with you. If leaving corporate to start a business feels overwhelming, this conversation cuts through the noise. Nadja breaks down how to plan your exit strategically, build a financial runway that actually covers startup costs, and lay the marketing foundations that attract your first clients. You'll walk away knowing how to identify your zone of genius, niche down with precision, and craft messaging so clear your audience can repeat it back. This episode is built for entrepreneurs and aspiring founders ready to stop running away from a job and start running toward a business that lasts.