The Internet and technology, in general, have changed the way how marketers reach, engage and convert their customers. Multiple technological advancements have led to the emergence of a truly superhuman technology called AI, and it is here to stay. Still, this superhero called AI comes with its own set of challenges and risks that have caused many marketers to sit on the fence. This episode is the story of this superhero's journey so far and why it still has a lot to prove.

(00:00) Introduction

(02:30) Early years of AI: How has the superhero been helping marketers from behind the scenes?

(06:14) How has AI made things easier for marketers?

(07:40) The future this superhero called AI is likely to lead marketing into...

(10:11) ...but has left some mess around than needs to be cleaned.