<p>Once a forgotten brand, Campa Cola has now become a major headache for Coca-Cola and PepsiCo. In just 18 months, Campa has surged past ₹1,000 crore in revenue and captured over 10% market share in sparkling beverages in certain states—a remarkable feat compared to industry giants.</p>

Once a forgotten brand, Campa Cola has now become a major headache for Coca-Cola and PepsiCo. In just 18 months, Campa has surged past ₹1,000 crore in revenue and captured over 10% market share in sparkling beverages in certain states—a remarkable feat compared to industry giants.

#24 Campa Cola’s Comeback: Can It Topple Pepsi & Coke?

Welcome to The Digital Age Show, where we strip away the startup "froth" to look at the cold, hard reality of building a business today.

I’m Jay, a digital marketer and the founder of Social Thunder, a performance-driven agency focused on SEO and growth. I spend my days in the trenches of the digital economy, and I created this show to share the raw, unfiltered truth about what’s actually working—and what’s just noise.

From questioning the "AI Co-Founder" myth to analyzing why legacy giants are winning the branding war, we dive deep into the intersection of technology and human strategy.

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Welcome to The Digital Age Show, where we strip away the startup "froth" to look at the cold, hard reality of building a business today. I’m Jay, a digital marketer and the founder of Social Thunder, a performance-driven agency focused on SEO and growth. I spend my days in the trenches of the digital economy, and I created this show to share the raw, unfiltered truth about what’s actually working—and what’s just noise. From questioning the "AI Co-Founder" myth to analyzing why legacy giants are winning the branding war, we dive deep into the intersection of technology and human strategy.

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#24 Campa Cola’s Comeback: Can It Topple Pepsi & Coke?

#24 Campa Cola’s Comeback: Can It Topple Pepsi & Coke?