The Sustainable Creator

#24 - How to Build a Scalable Business System w/ Brittany Pearson


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If your business is outgrowing you and tasks keep slipping through the cracks, the cause is usually the same: no clear system for the work.

Brittany Pearson is a verified ClickUp consultant who has built systems for online business owners since 2019, and her superpower is turning chaos into something simple you can scale.

She breaks down how to build a system from scratch using a real podcast workflow, why most "team problems" are really process problems, and how to write SOPs so clear your team stops asking you the same questions. You'll learn where to start when everything feels overwhelming, how to spot the bottleneck (spoiler: it's often you), and how to build once so your system grows with you.

🔥 Ready to step out of isolation and build a business that runs without you drowning in it? That's the work we do inside 1:1 coaching: mapping your processes, tightening your ecosystem, and building the structure that turns inconsistent months into predictable growth. We only have a couple 1:1 spots open in July. Book a discovery call here to see if we're a good fit: https://www.joandlyndon.com/coaching

Inside this episode, we cover:
  • (02:43) Process Before Platform: Why building a system before your processes are clear sets you up to fail.
  • (06:42) Build a System Live: Turning your podcast workflow into a documented, automated system, start to finish.
  • (09:59) The "First Day on the Job" Test: The question that pulls the steps out of your head and into a usable SOP.
  • (11:21) The 10-Minute Loom Rule: Why the simplest SOP is a short screen recording people actually watch.
  • (19:25) Spotting the Bottleneck: How to tell when you are slowing things down, and why "I'll just handle it" kills growth.
  • (28:35) Micromanage vs. Outcome: How much flexibility to give your team, and when micromanaging is a red flag about the hire.
  • (41:27) Lightning Round: Build the system or hire first? When to switch tools? Plus Brittany's simple daily routine.
Connect with Brittany Pearson:
  • Instagram: https://www.instagram.com/brittanypearson_clickup/ — very active on stories, and open to coffee chats
  • https://brittanypearsonos.com
Connect with Us:

The Breakroom: Find your people. Join our community of creative entrepreneurs: Step into The Breakroom: https://www.joandlyndon.com/the-breakroom

Instagram: Come say hi and send us a DM! https://www.instagram.com/joandlyndon/ & https://www.instagram.com/thesustainablecreator/

Interview Us: We love talking about pivoting, working with a partner, and building community. DM us on IG to connect!

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The Sustainable CreatorBy Jo & Lyndon