I cannot tell you how often I'm asked about pursing sponsorships as a monetization strategy... hint: it's a lot! And as with most things, I think pursuing those relationships really depends on where you're at in your podcasting journey and what your goals are for your podcast and business.

Which is why I decided it was time to do an episode all about sponsorships. This isn't going to be a how-to on getting sponsorships, but rather a "things to consider" as you start crafting an external monetization strategy for your show.