The Sports Bubble has discussions with the talented people having fantastic experiences and doing amazing things in the sports industry.

In this episode, we speak with basketball fanatic Ryan Tragardh who is currently working as the Commercial Executive for the NBL's newest team, the South East Melbourne Phoenix. Ryan started his career marketing in the e-commerce and retail space before transferring over to the sports industry at the Phoenix. We discuss some of the similarities and differences in the different industries Ryan has worked within, what it has been like developing the identity of a new NBL club, what his role entails and how a new club like the Phoenix has gone about attracting partners.     

Action Item: what would you name a new AFL club that was based in Tasmania?

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Mitch can be reached on LinkedIn or via Twitter (@MitchSiwek).
Ryan can be reached on LinkedIn or via Email ([email protected]).