LinkedIn has begun to mimic other social channels, such as Facebook, by introducing new user engagement metrics. While the platform’s content continues to get more creative and change, one must wonder what adverse effects this might have for advertisers.
In Episode 24 of MoreVisibility’s Eye on Digital Marketing podcast, Max Braglia and Chuck Forbes discuss:
LinkedIn’s New Reaction ButtonsHow These Buttons Are Affecting Advertisers’ Campaign DataThe Platform’s Shift in Content Type & ToneAnd More!Listen to the podcast now.
If you are interested in optimizing or launching LinkedIn Advertising campaigns, please contact our Interactive Advertising experts at MoreVisibility.