The Business Storytelling Podcast

242: The state of writing - a chat with Sarah Mitchell


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Content expert Sarah Mitchell joins Christoph Trappe on this episode to discuss the state of writing around the globe.

  • How effective is written content?
  • Who focuses on SEO and who doesn't?
  • Who has an editorial calendar
  • And much more form the 2020 State of Writing report.
  • Find the 2020 report here: https://typesetcontent.com/blog/state-of-writing-research/

    To participate in the 2021 report go here: https://survey.alchemer.com/s3/5982629/c21b58c5604e

    Connect with Sarah on LinkedIn: https://www.linkedin.com/in/sarahcmitchell/

    Christoph's marketing blog: http://authenticstorytelling.net

    How to use original in your marketing podcast episode can be found here: https://anchor.fm/ctrappe/episodes/How-to-use-original-research-in-your-marketing-strategy-with-Michele-Linn-ebm4bf

    The 1-star 2020 review t-shirt: https://amzn.to/32EYUAY

    For even more on strategic writing, read this blog post: https://authenticstorytelling.net/strategic-writing/

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    The Business Storytelling PodcastBy Trappe Digital LLC

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