Stakeholderism presupposes the "life time value" of the consumer, this is the stake in the future held up to ensure the continued management of people, this is the shared value that can be created. We discuss.

#243: Shared value creation of the consumer

We are consumers of life not its co-creators, so we are just givens. We are given credit for our wants and thats it. We consume our time as an economic good to no end. To see beyond the consumer is to see potential for change that would not just add value to the buyers journey called life, but unmarket it.

Society & Culture

Share #243: Shared value creation of the consumer

Sign up to save your podcasts

#243: Shared value creation of the consumer

#243: Shared value creation of the consumer