Today's guest has spent the last three years purposefully experimenting with risk and reward in her business. Stephanie Stiavetti is an online cooking teacher on a mission to change the relationship that her students have with cooking. She helps them to go from hopeless and fearful to confident kitchen ninjas.

 

As you'll hear in our conversation, there are so many lessons and learning to be a competent cook that directly apply to running a business. In this episode, Stephanie and I talked about risk taking play, learning to trust yourself, perfectionism, and the smoky way in which Stephanie helps her students learn these lessons. The conversation is a great balance to last week's episode about the data and more technical parts of experimentation. This week, we're looking at the core of your business - YOU!

 

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