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Key account management is a role that requires both sales skills and strategic thinking. You need to be able to identify opportunities, build rapport with key contacts, negotiate favourable contracts, and work collaboratively with your team.
In other words, it’s not an easy job.
And it’s why key account managers can struggle when faced with common problems that stop them from doing their job
Listen to see if you’re experiencing any of the same struggles as other key account managers. Knowing what the problem is the first step to finding a solution.
Links mentioned:
Key account management is a role that requires both sales skills and strategic thinking. You need to be able to identify opportunities, build rapport with key contacts, negotiate favourable contracts, and work collaboratively with your team.
In other words, it’s not an easy job.
And it’s why key account managers can struggle when faced with common problems that stop them from doing their job
Listen to see if you’re experiencing any of the same struggles as other key account managers. Knowing what the problem is the first step to finding a solution.
Links mentioned: