This we're discussing how we see marketing and copywriting changing in 2024 and break down what's working, what we think is going extinct and make predictions of what new methods and ideas will emerge.  In this episode we cover what it was like for Nick behind the scenes of a 9 figure supplement company and how the economics of their company doesn't make sense and will likely send them out of business.  Why now is the best time to get in the game because the difficulty is a true test of skills that will predict whether you're business and skills are future proof or built of sand. 

We also discuss: -Why rising acquisition costs will ruin some companies 

-What you can learn from "mini marketing bubbles" in the indsutry 

-How to squeeze the most out of paid ads with better marketing

-A mislinked advertorial that made a few extra grand and got us thinking 

-The ONE big skill that marketers need moving forward

-Branded versus direct response buyers (which is worth more?)

-Why 75 Hard was a brilliant marketing play no one talks about

-What makes doctors and authorities so effective in marketing?

-Are sales pages becoming less effective these days?

Connect with Nick: -Facebook: https://www.facebook.com/profile.php?id=100000071772126 -Twitter: https://twitter.com/NickBrowne_ Connect with Alex: -Twitter: https://twitter.com/alex_mcmahon_

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