This week, we continue our new mini-series with Little Green Light about how your nonprofit can improve its donor retention efforts, this time specifically focusing on how to write gift acknowledgment letters that help maximize your nonprofit's opportunities to receive future gifts. Next, we have a new Nonprofits in the News segment with a report on five recent giving trends that fundraisers need to know about.

In this episode, we mention a few resources you may want to check out!

— Find Little Green Light's Free Resources: www.littlegreenlight.com/jenni

— Giving trends article: urban.org/urban-wire/five-charitable-giving-trends-watch

— Get my once-per-week email newsletter: nonprofitjenni.com/subscribe

Produced by Ben Hill Sound

Music by Emily Summers

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