Music Teachers: Expand Online

256: Avoiding shiny objects on social media


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Social media is a valuable tool for independent music teachers looking to expand their teaching through online means. When we use social media without a strong strategy we can easily fall prey to shiny objects.

On the podcast today, our host, Jaime Slutzky, shares with you three social media shiny objects and how to avoid them while using social media as part of your music teaching marketing strategy

The shiny objects are:
  • Direct Marketing
  • Peer/competitor curiosity
  • Advice threads

In this episode, Jaime explains the lure with each of these shiny objects and how to best avoid their pitfalls.

Connect with Jaime:
  • Instagram
  • Facebook
  • Zoom

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Music Teachers: Expand OnlineBy Jaime Slutzky

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