⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here to download The Flavour Blueprint⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a free guide based on the process I use with my clients to fix underperforming food and drink products.

Today's episode is a bit different. I'm pulling back the curtain on my journey from corporate food scientist to consultant, and honestly, it's been one hell of a ride.

If you're a food and drink brand wondering who you're really working with when you hire a product development partner, this episode is for you. Because the way I work, the boundaries I set, and the clients I choose to work with, it all comes from what I've learned about myself on this journey.

I used to say yes to everything. I'd take on any client, any project, even when it wasn't the right fit. But I've learned that the best work happens when there's alignment, when we're both working towards products that taste amazing, use clean-label ingredients, and are good for people and the planet.

In this episode, I share:

• Why I left the corporate world (hint: too many pointless meetings!)
• How I learned to set boundaries and say no, even to big money
• The clients I love working with (curious, values-led, want to learn)
• Why I simplified from 9 services to just 3 (Create, Choose, Fix)
• Letting go of perfectionism in content creation (no one cares about perfect Instagram grids!)
• Transitioning from employee mindset to being the captain of my own ship

This is who I am. This is why I do what I do. And this is who I want to work with.

💌 Want to dive deeper?

Read the full ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠transcript of this episode here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.⁠

📩 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Get my free newsletter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and join hundreds of founders and brand teams learning how to make their food & drink products taste better, scale smoother, and sell faster.

If you want to design food or drink products that taste perfect for your consumers, hit those repeat purchases, and see your sales go through the roof — there’s no luck or miracle involved. You need a flavour strategy.

👋 Hi, I am Manon Galizzi, a food scientist and flavour expert with over 10 years in the food industry.

In each episode, I share what I’ve learned from helping food and drink brands create new products from scratch, choose the right flavour direction, or fix products that just aren’t performing.

Because flavour isn’t just a nice-to-have — it’s the number one reason people buy.

👋 Connect with me directly on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠or ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

If you enjoy this podcast, leave a ⭐️⭐️⭐️⭐️⭐️ review on Spotify or Apple Podcast, it really help developing the podcast, and share with a fellow food or drink founder that will benefit from it! 🙏