We’ve all had that million dollar idea. The one that kept us up nights because it just made too much sense, and we needed to figure out how to make it happen. That idea that you daydream about and put hours, days, maybe even years into bringing to life. All that work only to realize that you are the only one that knows about your world changing product or service. Ah shoot!

Getting the word out can be one of the hardest parts of any entrepreneurial journey and if marketing yourself is beginning to take up all your time you may be wondering if you are utilizing your limited time wisely. Why is telling the story so hard? Annie Franceschi, today’s guest on the Brand Builders Podcast was thinking the same thing and that’s why she founded Greatest Story Creative!